What’s your guilty pleasure?

For Readly we’ve created a campaign to show consumers the app has something for everybody. From young to older, to sporty and fashion, Readly offers it all. There are numerous digital magazines on the platform where you can browse through so many magazines and topics, it’s super easy to read you guilty pleasures anytime and anywhere . The campaign was widely spread online in ads, in an influencer campaign, on a tram in Amsterdam, on digital out of home screens and on social media.

Scope of activities:

  • Strategy
  • Creatives
  • Production
  • Pre production
  • Post production
  • Roll out
  • Copy
  • Influencer strategy