Whaddup panatta?

Superga launches the signature Panatta sneaker. Legendary Italian tennis player Panatta has chosen a combination of vintage colours and is based on the original shoes in which he won the French Open and Roland Garros.

Timeless sneakers are gaining ground in the past few years. The typical sneaker silhouettes whom find their origin in tennis are making a major comeback. Superga has been a leader in it’s class for years.

Born in 1911 in Turin, Superga has been producing their rubber sole shoes for over a hundred years. After 1945 Superga reopened their factories to make name as the high-quality shoe for the Italian folk. Shortly after, Superga extended their line where technical sport shoes in varying colour patterns made their debut.

Nowadays Superga grows out to be an iconical sneaker-brand. Inspiring many platforms and mid-tops, manufactured to be worn under all circumstances, and collaborating with big names including Panatta to constantly deliver designs to grow out to be legacy’s.  From the city to the beach, the office to the bar, the comfortable Superga shoe knows it’s limit.