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The View

De Voortuinen, located at the former ING building, is part of the redevelopment plan Westerpark West. All former office buildings at Westerpark West will be redeveloped in the upcoming years. First on the list: De Voortuinen.

Especially for De Voortuinen we organized a ‘Viewing Event’. During this event we showed the visitors the future development plans of the building. To accomplish this, we had to get rid of the current office feeling and so we turned the location into a white, blank space. We created a mesmerizing experience with on scale bathrooms, gardens, balconies, VR presentations and life size renderings.

Scope of activities

  • Creative input
  • Event production/management