To create a buzz for the Andaz hotel during Hotelnacht, we’ve created a social ad campaign. The main focus was pushing tickets and making sure influencers and press attended the event or have a seperate stay. The main reason for the event was the new scent of Andaz. Every hotel has its own scent and the Amsterdam version is just amazing!
Scope of activities:
- Campaign strategy
- Online marketing
- Creation of images and video
- Invitation of influencers and press